Beauty Kitchen gets lippy

Sustainable beauty company Beauty Kitchen has created a duo of Natruline alternative lip treatments that are 100% natural and petroleum-free.

Scientifically proven to nurture, moisturize and protect lips for up to eight hours, the 20g treatments, which include a vegan-friendly version, allow the skin to breathe much better than petroleum jelly alternatives, according to the brand.

Enriched with castor seed oil, castor oil and carnauba wax, Natruline Vegan Lip Treatment and Natruline Lip Treatment (which has the added ingredient of beeswax) are both fragrance-free and create a natural moisture barrier that aims to transform even the driest and most sensitive of lips.

Beauty Kitchen says that the new treatments are already outselling other leading petroleum lip products.

Natruline is packaged in 100% recycled tinplate, which can be recycled.