Alchemy Oils goes luxe

In June, award-winning British brand Alchemy Oils will be unveiling a new look for its natural haircare remedies, and introducing new travel sizes for its hair oil.

Having outgrown its original packaging design, and with the aim of becoming more sustainable, Alchemy Oils will take on a more ‘premium’ and ‘luxe’ image, updating its original glass bottle with newly designed labels and cardboard outer tubes which are both recycled and recyclable.

Taking on board customer feedback, the brand’s Derby-based founders have also made the decision to not only reduce the size of its bottles of hair, beard and brow remedies from 100ml to 50ml, but to replace the wooden stoppers with pipettes. This avoids any mess and unnecessary waste associated with free-pouring.

In its new 15ml travel size, the hair oils will now be dispensed via a pump, as opposed to a pipette, allowing for easier use on the move and providing what the brand calls ‘the perfect amount for styling’.

 

 

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Having spent the early part of career putting her BA (Hons) in Media Writing to use as a freelancer writer across a number of industries – from wellbeing, food and travel to design and events – Rosie Greenaway’s post as editor of Natural Products News and Natural Beauty News began in 2017. In 2018 she co-launched NPN’s 30 under 30 initiative, is a regular presenter and speaker on industry panels, is a judge of several awards schemes in food and beauty (from the Soil Association’s BOOM Awards to the Who’s Who in Green Beauty Scandinavia) and acts as an Advisory Board Member for the Sustainable Beauty Coalition.