Weleda first European beauty brand to gain UEBT certification

Weleda is the first beauty brand in Europe to obtain the new Union for Ethical Bio Trade (UEBT) certification for sourcing with respect.

UEBT certification is designed so consumers know they are buying products from a company that treats people and biodiversity with respect. In order to be certified, the organization looks at a brand’s entire sourcing system. The new label will first appear on Weleda products in the beginning of next year.

Bas Schneiders, head international strategic sourcing at Weleda, says: “With certification we are taking the next step: creating a significant impact for the growers, collectors and producers working for us.”

Sustainability is not a goal for us, but rather a process in which we constantly strive to optimize. For this reason, it was important to us to take our efforts to the next level and to tackle further challenges

“We have received many awards in recent years for our efforts to achieve sustainability in our supply chains,” adds Annette Piperidis, manager of sustainable sourcing at Weleda. “Sustainability is not a goal for us, but rather a process in which we constantly strive to optimize. For this reason, it was important to us to take our efforts to the next level and to tackle further challenges.”

“We are so proud that Weleda has achieved ethical sourcing system certification by the UEBT and will be one of the first brands to place the UEBT trust mark on its products,” commented Rik Kutsch Lojenga, UEBT’s executive director. “By meeting our internationally recognized standard, a company assures customers that, when sourcing raw materials, biodiversity is conserved and sourced sustainably, and that all partners along the supply chain are treated equitably and paid fairly.”

UEBT is a non-profit organization that provides a globally recognized standard for sustainable sourcing and the use of raw materials. The new certification and label was unveiled at the UEBT conference in Paris on 20 June.