Weleda strikes a pose

Weleda was the main sponsor of The Model Zone at London Fashion Week this year, which took place earlier this month.

The zone is the official sanctuary at the event where models have a chance to relax and recharge their batteries. This year they were also able to try a range of Weleda products – including it’s A-list favourite Skin Food – and sample some holistic treatments from the company’s team of therapists.

A variety of pampering experiences were on offer behind the scenes, including body massages with fragrant body oils and scalp massages using Weleda’s vintage Revitalising Hair Tonic and soon-to-be-launched Nourishing Hair Oil.

Weleda’s beauty consultants Shona McStravick and Amanda Ahl were on hand with holistic skincare advice, and hair care was covered by Weleda’s brand ambassador, hairstylist Natalie Shirlaw. Weleda’s chief pharmacist Evelyn Liddell was also available to provide natural health consultations and problem-solving skincare tips.