New B2B retailer portal goes live

Thyme Marketing has launched a new B2B website designed to give retailers 24/7 access to all current Thyme promotions and enabling them to place ‘top-up’ transfer orders through their chosen wholesaler.

The website also enables brands with limited or no wholesaler availability to showcase their products and sell direct to approved retailers at trade prices, helping to maximize their sales and distribution opportunities.

Retailer registration is fast and simple, says Thyme, with no account form filling, no credit checks, no carriage charges and the option to buy across multiple brands while still only having a single transaction payment at the end. Currently brands can list their products on the site free of charge and just pay a commission on sales.

“We are very excited to be launching our online B2B venture,” says Rachel Tweedie, owner of Thyme Marketing. “As an agency it gives us another level to introduce new products to stores which can be conveniently accessed at all times, especially outside of the busiest working hours, and available to purchase at trade prices.

“We get approached by hundreds of brands a year looking to engage our services but unless a brand is fully available in all the traditional wholesalers we are limited on maximizing their sales and distribution. We have worked hard with our own developers to make sure the site is easy to navigate and simple to use, and there will also be access for brands to manage their own pages, keeping stores updated with news and product information.”

So far over 300 stores have registered and the company will be promoting the site at Natural & Organic Products Europe in April with regular interactive presentations over the two days, enabling stores to try the system and helping with any questions they may have.

For retailers interested in registering or for more information call Thyme Marketing on 01782 627707 or visit