H&B opens early to fuel capital’s high flyers

Holland & Barrett’s latest store will open at 7.30am so busy London commuters can drop in for drinks and chilled snacks on the way to work.

Located in Leadenhall Market, within the heart of the capital’s finance district, the newly remodelled 1,400 foot store is the chain’s 712th in the UK and features bespoke fixtures designed to appeal to busy people looking for healthy food on the go.

These include “Shake-A-Whey”, a mix-and-go bar for sports enthusiasts to purchase single protein shakes to takeaway, or top up a bottle they carry with them. While a pick and mix fruit, nuts and seeds stall positioned at the entrance is aimed towards health conscious commuters from nearby London Bridge station.

Peter Aldis, CEO of Holland & Barrett’s parent company NBTY Europe, said the redesigned store reflected the changing profile of health food customers

“Being healthy means many different things to different people. In London particularly we are seeing a hugely diverse range of customers shopping for traditional products like Vitamin C, through to special diets, sports nutrition and healthy food-to-go items.”

“That’s why this new store has been modelled with convenience in mind, to help people maintain their health and wellbeing in the easiest way possible.”