The Natural Beauty Expo – the definitive trade show for natural and organic beauty has launched Organic Beauty Monday on Monday 12th May, marking the opening day of the show.
In partnership with Soil Association Certification, Organic Beauty Monday highlights the growing influence of organic beauty within the industry. The initiative offers a key platform to champion the importance of this dynamic and fast-growing category to retailers, media, and influencers alike.
As part of the celebration, the Soil Association will host a series of insightful talks in the Beauty Theatre all dedicated to the power and potential of organic beauty. Highlights include:
Growing Organic Beauty
Speakers: Saira Khan (Saira Skin), Hollie King (Sweet Bee Organics), Tasha Nickson (Soil Association)
Join Soil Association for an intimate discussion with Sweet Bee Organics and Saira Skin on certified organic and natural beauty and wellness.
[10:30 am – 11:15am]
Organic Beauty Market Update
Speaker: Tasha Nickson, Partnerships Manager, Soil Association Certification
Join Tasha for an update on Soil Association Certification’s 2025 Organic Market Report.
[12:30 pm – 1:00pm]
Formulations & Functionality
Speaker: Emma Dawes, Chief Consultant, Soil Association Certification
Emma will take to the stage to demystify common questions on formulations for COSMOS Organic and natural products.
[1:15 pm – 1:45pm]
Little Soap Company’s Organic Growth: From kitchen table to supermarket shelf
Speaker: Emma Heathcote-James, founder, Little Soap Company
Emma brought the first organic soaps to supermarket shelves. Now one of the fastest growing companies in the toiletries sector, Little Soap Company boasts all the accreditations. Here she will discuss her journey and the why.
[3:45 pm – 4:15pm]
Influencing Organic and Natural Beauty
Now in its second year, Soil Association and Natural Beauty Expo invites a range of beauty influencers and press to meet the exhibitors and learn more about the importance of organic beauty.
Paige Tracey, PR Manager at Soil Association will talk about certified organic beauty and the Soil Association’s popular influencer Ambassador scheme.
[2pm-3.30pm]
UK in Global Market for Natural & Organic Beauty Products
Speaker: Iveta Kovacova, Research Director, Ecovia Intelligence
This seminar will give an update on the global market for natural & organic beauty products, providing the latest market data, trends & developments, as well as highlight the key business openings in the international arena.
[11:30 am – 12:00pm]
For a full programme of talks on the Beauty Theatre and to explore the complete speaker lineup, please visit: www.naturalproducts.co.uk/events.
Register now
Natural & Organic Products Expo returns to Excel London on new weekday dates – Monday and Tuesday, 12–13 May. The show will showcase the best in natural, organic, and sustainable food, health, and beauty innovations available on the market today. Trade visitors are encouraged to register in advance to avoid the £50 on-the-door fee. Proof of trade status is required for entry. To register for a FREE trade ticket, please visit: www.naturalproducts.co.uk.
The press are invited to join the Natural Beauty Expo to celebrate all things organic beauty by applying for a press pass here – https://eventdata.uk/Forms/Default.aspx?FormRef=NPE55Press.
