Natural Beauty

Founded by Marion Assuied and Valérie Espinasse, INUR has launched a collection of natural skincare in 100% recyclable packaging.

Honesty is the best policy, or at least that’s what my mother always taught me. It’s kept me in good stead throughout my life, but now it seems this age-old mantra is fast becoming the next wave of corporate policy in a bid to support sustainable product growth. A recent article in The Guardian stated: “With consumers, investors and employees increasingly interested in companies’ social and environmental performance, transparency is becoming a corporate necessity.”

Zero waste US brand J.R. Liggett’s has entered the UK market with its vegan hand-made shampoo bars made with 100% natural ingredients.

Weleda has been awarded the British Award for Sustainability 2023 in the Marie Claire Prix d’Excellence de la Beauté annual awards.

The British Beauty Council has formed the Sustainable Beauty Coalition to champion best practice and industry collaboration.

Manchester-based natural and organic baby care brand Good Bubble has announced that it is swapping to sustainable, recycled plastic packaging as part of the brand’s sustainability mission to cut its carbon footprint in half by 2020.

The natural beauty industry is rallying in response to the challenges currently faced by many in the industry, as Ailish Lucas, founder of The Glow Getter Collective, announces a free online event to help natural businesses ‘thrive online during this unprecedented time’.

Natural and organic cosmetic brand MÁDARA has introduced two new additions to its natural and certified vegan sun protection range.

Fairtrade-certified natural personal care brand Fair Squared is expanding its intimate care collection with four new, naturally pH-balanced products.

Benecos has added body oils to its BIO line, created with COSMOS Organic-certified ingredients that are dermatologically tested.

Yoga My Life has introduced three handmade Afterglow Pouring Massage Candles that are 100% plant-based and ideal for self-care at home.

Weleda is entering its centenary year with a £1 million integrated ad campaign based around its top-selling Calendula Baby range.

The latest innovation from Green People is its Age Defy+ Liquid Gold Tanning Drops, designed for a natural, non-streaky tan all year round.  

An environmentally-friendly personal spritz, FreshX, has been launched by entrepreneur Brian Chapman (founder of Percol Coffee and  pioneer of Fairtrade) as an alternative to...

A new report by Ecovia Intelligence shows that sales revenues in the natural and organic personal care market have risen by nearly 30% since...

Naturecan has added five new vegan products to its CBD-based beauty solutions which includes face masks, lip care and moisturizers.

Slovenia skincare brand Hemptouch has launched into the UK market, initially through Planet Organic. The products combine hemp cannabinoids (CBD) with hemp flower hydrolate and...

Scientists from the University of Bath have announced the development of biodegradable microbeads made using cellulose. A research team from the University’s Centre for Sustainable...

Shiseido Europe SA, a subsidiary of Shiseido Company Limited, has entered into an agreement to acquire all outstanding shares in Gallinée.

Unilever has been making headlines recently for its high profile acquisitions of natural and organic brands – both in food and personal care.