News in brief

Minor Figures
Minor Figures

East London start-up Minor Figures has launched its vegan Oat and Organic Oat Milk to Waitrose shops,, Booths, as a number of coffee shops, delis and hotels around the UK.

Lily’s Kitchen, which became part of Nestlé Purina PetCare in April, has signed a major distribution agreement with Eldorado A/S in the Nordic region, taking the company’s dog and cat recipes and treats across all of Western Europe for the first time.

Greek cheese brand DODONI has announced that Marks & Spencer has expanded its listing of the brand’s traditional Feta and Halloumi to 615 of its stores nationwide.

Bertinet Bakery, producers of natural, artisan sourdough breads, has launched a new large format 1.1kg sliced Seeded Sourdough and announced a new partnership with Milk & More.

Craft brewery Fallen Brewing has announced its decision to pull back from the supermarkets, cancel its early stage negotiations with Molson Coors and focus wholly on independent pubs, bars and free houses, specialist wholesalers, beer shops and restaurants.

Sharpham Park’s new Organic Heritage Flour blends spelt with emmer and Einkorn, both first cultivated over 10,000 years ago and now harvested from Sharpham Park’s own fields. The company has also enlisted Tom Myatt (ex Aldi UK) as its new COO.

Recently rebranded AlchemLife has relaunched its PhytoRelief natural supplement for supporting immune function and protecting the respiratory tract with a new price, new packaging and a huge sampling operation.

‘Field to fork’ vegetable accompaniments brand Mash Direct is launching The Mash Direct Champ-ionships from 27th July to give sports teams the chance to win a £5,000 sponsorship package as well as runner up prizes.

US-health magazine Taste For Life has awarded Wiley’s Finest the 2020 Back-to-School Essentials award for its Wild Alaskan Fish Oil Beginner’s DHA.