Net Zero Now has partnered with L’Oréal to launch the Net Zero Salons Programme – a set of guidelines designed to help hair salons calculate, track and reduce greenhouse gas emissions through tailored carbon reduction plans.

The launch comes after Net Zero Now’s pilot programme, involving leading salons including Adam Reed, Trevor Sorbie and Linton & Mac, revealed that the average salon appointment produces an estimated 3.1kg of greenhouse gas emissions. The organization says that, in line with Science Based Targets, salons who sign up to the programme will be aiming to reduce that figure down to 2kg per appointment by adopting measures including switching to renewable energy, improving waste treatment and management and incentivizing employees to choose more sustainable travel options.

“We’re excited to introduce this industry-first roadmap and tool for the salon sector, in partnership with L’Oréal,” says Net Zero Now co-founder Simon Heppner. “The programme is open to all salons, empowering and enabling the whole industry to play its part in tackling the climate crisis, whilst meeting the growing expectations of consumers and employees. By helping salons to become more efficient, we hope the programme will also help them build more business resilience for the future.”

The programme is open to all salons, empowering and enabling the whole industry to play its part

Adds Thierry Cheval, MD, L’Oréal UK & Ireland: “We are committed to continuing to support the future of the sector and we look forward to having salons from across the UK and Ireland join the programme as the industry seeks to take climate reduction action.”

Commenting on the initiative, Millie Kendall OBE, CEO British Beauty Council says: “Now more than ever – especially post pandemic – salons play an essential role on our British high streets and local communities; with the power to not only inspire confidence and promote wellbeing, but to be an advocate for positive change – not only from a business perspective but extending to influencing consumer habits on important topics such as sustainability. This new Net Zero Salons Programme, coupled with L’Oréal’s new educational offerings to help upskill hairdressers on sustainability, is really empowering the salon sector to play its role and take action.”