London-based health and wellbeing retailer Planet Organic has expanded its online shopping service and for the first time is offering nationwide delivery of its entire range with a chosen day fulfilment service.

“Our customers outside London frequently ask for nationwide delivery on our fresh food and drink range, from kombucha to organic fruit and veg,” says Planet Organic CEO Peter Marsh. “And now, in making all items available for delivery, we bring our differentiated offer to the whole of the UK.”

Planet Organic delivery uses a combination of FSC-certified card, recycled papers, compostable bio plastics and wool insulation materials, all of which can be recycled domestically or collected by the retailer for reuse, so there’s no need for refrigerated vans.

For its new nationwide chilled product packaging, the organic retailer explains that it has introduced sheep’s wool insulation liners and pouches along with water-filled ice packs, all made by Woolcool, which are reusable and ultimately recyclable through ‘simple systems put in place to make it easy for customers’.

“We’ve invested heavily in digital, digital marketing and fulfilment logistics as well as in the packaging solutions and the recycling systems put in place around them,” Marsh adds.