Soho Floridis poised to acquire Potters

Soho Flordis International (SFI), through its Swiss subsidiary company Ginsana SA, is poised to acquire Potters – the leading UK manufacturer and supplier of traditional herbal treatments – from Vifor Pharma, part of the Galenica Group.

Wigan-based Potters has more than 200 years of history as a producer of herbal-based treatments and is the UK’s oldest herbal medicine company. Its extensive range of products includes treatments for coughs and colds, pain and joint care, gastro-intestinal disorders and women’s health. Additionally, Potters features brands like Red Kooga, Seatone, Calcia as well as leading fish oil brand Equazen.

With subsidiary companies in Europe, Asia and America, the SFI Group draws on more than 70 years of international experience in the natural health sector.

Nigel Pollard, CEO of SFI, commented: “Potters is a strong and iconic brand in the natural medicine sector. Together with its history of over two centuries, Potters will bring to the SFI Group an excellent team and an extensive portfolio of trusted products. These products and the business platform in the UK and Europe are an excellent fit for SFI as we seek to build our world leading position in the field of clinically-proven natural medicine.”

The transaction is expected to be completed before the end of 2015. Financial details of the transaction have not been not disclosed.