UK distributor DJM has introduced a sweet new addition to the UK market in the form of a ‘unique range’ of pure Canadian honey.
St Lawrence Gold is the first Canadian honey available in the UK and the offer consists of five varieties: Canadian honey, Buckwheat Blossom Honey (from hives in Carlisle, Ontario), Organic Prairie Wild Flower, Organic Wild Clover and Organic Honey (from hives in Winnipeg, Manitoba).
DJM says that in a £140 million market currently dominated by products from Britain and New Zealand, it will be making a significant investment in marketing and social media to spread the word about the quality and purity of Canadian honey.
“DJM is proud of its relationship with Canadian produce and is committed to bringing high quality, award-winning Canadian products to the UK,” says Chris Dickens, DJM co-founder and MD. “The introduction of St Lawrence Gold Pure Canadian honey is the next step in our brand development. St Lawrence Gold Maple Syrup is already the leading brand in the independent health food sector and our aim is to achieve the same recognition with the introduction of Canadian honey.”
The jars are fully recyclable (including lids) and meet specifications of the internationally recognized On-Pack Recycling Label (OPRL).