Offering a flavourless formula and promising to put an end to the ‘disgusting’ taste of traditional products, Medterra has launched its CBD oil into the UK.
Baby food brand Babease has launched its first integrated marketing campaign, enlisting the help of nutritional therapist, author and blogger Madeleine Shaw.
Kinetic Natural Products Distributor has updated its website to provide a new B2B platform for its trade customers. The new website has been designed to make ordering simple and more efficient, and will also house all media assets, including images, descriptions, ingredients and digital banners, to make it easy for retailers to be involved with […]
Natural soft drink brand Zeo has relaunched, announcing a partnership with Caroline Flack, who will be the face of its new Zeo No Added Sugar range in 2017.
Clipper Teas has launched a three-tiered summer sampling campaign for its green tea range, designed to position the brand as the ‘Queen of Greens’.
Natural Immune Products has launched a new functional drink, Nurture Fruity Water+, targeted specifically at young children.
Two companies from within the natural health sector have made it to the semi-final of Richard Branson’s Pitch to Rich in the Grow category: Aduna and Oppo. The three companies with the highest number of votes will go through to the final to pitch live to Branson on 26 June, battling for a £250,000 marketing […]
This month sees the launch of what the company is calling a ground-breaking flavoured water brand – Nuva –which aims to revolutionize the soft drinks category. Free from sugar, sweeteners, calories and preservatives, the product combines naturally-sourced flavours and extracts with high quality spring water from the Loire Valley. The three-strong range comprises: Cucumber & […]
Exclusively from Botanical Brands comes Living Nature’s latest shade of lipstick, a ‘vintage pink’ shade called Bloom. Living Nature is donating NZ$1 from the sale of each lipstick to the Breast Cancer Network New Zealand (BCN). Natural make-up brand benecos is increasing its distribution and is now available in Whole Foods Market stores. Graeme Hume […]
Dorset Tea has launched eight innovative fruit and herbal teas as well unveiling a vibrant new look which positions the brand as offering ‘A Taste of Dorset’. The new packaging, which includes the brand’s strapline ‘Live, Breathe, Drink’, is described as clean, bold and vibrant with a hint of colour to boost on-shelf visibility. “The […]
Earlier this month Pai Skincare launched its first fully integrated marketing campaign – Sensitive Skin? Lucky You – targeting the 47% of British women who describe their skin as sensitive. The campaign comprises print advertising, PR, sales promotion, social media and targeted sampling. Conceived to emphasize Pai products’ sensitive skin credentials, the positive campaign message […]
The Raw Chocolate Company has teamed up with award-winning Norwegian snowboarder Kjersti Buaas, naming her as its first brand ambassador. Kjersti will feature in the company’s marketing campaign which will run online and in print media. Linus Gorpe, founder of The Raw Chocolate Company, commented on the partnership: “Kjersti is a strong, vibrant woman who […]
MULU Organic Raw Chocolate is challenging the way women are portrayed in the media by launching a search to find a group of real women to feature in their new marketing campaign. After being uninspired and frustrated by how chocolate is usually advertised – using over-sexualized, improbably glamorous, slim young women lounging about nibbling on […]
Natural food supplement company Works with Water Nutraceuticals has repackaged and reformulated its range of skin purifying supplements – help: clear skin and help: clear skin MEN. The help: clear skin products now contain PravENAC, which is rich in lactoferrin – a bioactive milk protein that helps reduce acne by boosting the body’s natural defences […]
Licorice Healthfoods opens second store
April 9, 2020 Jane Wolfe
In some positive news to emerge during this difficult time, Irish health retailer Lorin Taylor has opened a second branch of her eponymous shop Licorice Healthfoods (her real first name is Licorice), in Birr, Co Offaly. Taylor, who has worked in health food retail for approximately 15 years, launched her first store in Portumna, Co […]
News in brief
Salcura has produced a new natural, skin-friendly hand sanitizer, and co-founder Claudia Talsma is also sending batches of Zeoderm to NHS hospitals.
H&B staff petition for stores to close
A petition has been gatherig support for H&B staff who are calling for the retailer to close, citing inadequate employee protection against COVID-19.
Beauty Kitchen lends a helping hand to Scottish Government
Beauty Kitchen is officially supplying the Scottish Government with 50,000 units of hand sanitizer for the NHS, social care and other front-line services.
After the gold rush
April 7, 2020 Jim Manson
CBD is the fastest growing category the natural products sector has ever known. But a new phase is being ushered in, Jim Manson reports.
Keeping a clear head
The market for low- and no-alcohol drinks is booming thanks to a clear-headed millennial market of discerning soberistas, Claire Lavelle reports.
Come fly with me …
With mounting appreciation of the negative environmental cost of flying, how can consumers help protect themselves and the planet when taking to the skies?
The rise of clean and conscious beauty
The Natural Beauty & Spa Show is back at ExCeL London. Do you have the date in your diary? Okay, great. Now let us inspire you with what to expect …
Leading the discussion around sustainability in retail
The Sustainability in Retail Forum is the new conference designed to help senior executives within leading retailers from across the Nordic region meet the ever-evolving challenges around sustainability. Taking place 13 November 2019, at MalmöMässan, Sweden, the event is co-located with the award-winning trade exhibitions Nordic Organic Food Fair and Eco Life Scandinavia. Facing the […]
Garden of Life®
Your body was created to eat, process, and derive its nutrition from food—real, healthy food. Garden of life® are fanatical about food. The core ethos is that they always start with real foods and these (foods) provide the formulas, the power to be at their best. Completely free of any synthetically created, chemical breakthroughs from […]
Tooth powder as a powerful ally for your dental health
My Oradent tooth powder is neither a drug nor a medicine. Suitable for all consumers and also for vegans and vegetarians. Why in powder form? Studies have shown that tooth powder can be more effective at removing plaque than toothpaste. Plus, My Oradent does not contain fluoride, is non-toxic and is also safe for children. […]
How to become the next influential natural beauty brand
The world doesn’t need another natural beauty brand. It’s a market that is set to be worth up to $54 billion by 2027. It’s saturated like every other industry in the world. What it does need however, is a brand that is passionate, value driven and has clarity around how they want to shake things […]