BetterYou has harnessed the power of cannabidiol (CBD) in what it says is a first-of-its-kind CBD Oral Spray to offer better bioavailability with none of the CBD taste.
The brand has utilized a ‘ground-breaking’, patented pea-protein encapsulation process to increase bioavailability and improve taste and stability. The pea protein provides a protective layer around the cannabinoids, allowing them to absorb through the buccal membrane in the mouth, directly into the bloodstream.
The natural lime-flavour of the spray is designed to neutralize the strong and earthy taste of CBD which can be off-putting to many consumers.
“We are incredibly excited to deliver a ground-breaking CBD Oral Spray to the market that uses patented pea-protein encapsulation technology to create a unique water-soluble formulation, solving issues such as poor absorption, unpalatable taste and the confusing dosage guidance experienced with traditional supplementation,” explains BetterYou founder and MD Andrew Thomas.
“CBD is not naturally water soluble and therefore has poor bioavailability, but through extensive research and development we have been able to combine this pioneering encapsulation method with BetterYou’s unique oral spray technology, to produce the next generation of CBD supplementation.
“Unlike other CBD products, our CBD Oral Spray enhances solubility and absorption, creating a highly bioavailable, effective and efficient formula that negates the need for high-strength supplements.”
The product is the first of the brand’s supplements to be packaged in a bottle made from 100% carbon negative, sugarcane plastic. The bottle and carton are 100% recyclable, with the carton made of material from well-managed FSC-certified forests and other controlled sources.