Baby food brand Ella’s Kitchen is calling on food businesses who have the resources to support Community Shop as it aims to distribute 150,000 food boxes to communities across the UK in partnership with dedicated Covid-19 response teams over the next 12 weeks.
Run by Company Shop Group, Community Shop is a social enterprise set up to combat food waste and food poverty. It’s current mission is to provide greater access to food, drink and household items for key workers and the most vulnerable in society during the coronavirus crisis.
Ella’s Kitchen has donated nearly 50,000 meals as well as a monetary contribution to support logistics and distribution of food boxes, packed with products to support families at risk of food poverty.
We are calling on more businesses to get in touch with Community Shop and add their support, so more people can benefit from this much needed initiative
“In these challenging times, with more families struggling to access healthy, affordable meals, we need to come together as businesses and do everything we can to support our people, our partners and those in society who need it the most,” explains Ella’s Kitchen CEO Mark Cuddigan. “We’re proud to support the amazing work Community Shop is doing to provide greater access to quality food, drink and household items, for those most in need.
“We understand this is only a fraction of what’s needed to be able to deliver 150,000 boxes to vulnerable people across the UK, so we are calling on more businesses to get in touch with Community Shop and add their support, so more people can benefit from this much needed initiative.”
Jane Marren, Company Shop Group MD, adds: “We are incredibly proud to have joined up with our partner Ella’s Kitchen on this latest initiative, as we work together to make a lasting difference to vulnerable children and families at a time when they need us most.
“Our partnership with Ella’s Kitchen has enabled us to tailor and refine the support we can provide for families and children in particular, providing not only nutritious baby food but essential household items which are so important at this time.”
Ella’s Kitchen is also supporting a number of primary schools in Reading as well as charities such as SOFEA and FareShare Thames Valley, both of whom are working to ensure that food reaches vulnerable people across the region. Ella’s is also making a further donation of 50,000 products to national charity partner His Church.
