Greenfrog leaps into crowdfunding

Greenfrog Botanic, which produces a bodycare range based on Himalayan soapberries, is crowdfunding in a bid to raise £160,000. The healthy, ethical and environmentally-friendly company, founded by Nick and Julie Bridger, aims to use the cash to expand its range and rapidly grow its sales. The company’s Botanical Handwash and Bodywash are available in Rose […]

May 31, 2016 Continue Reading
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Aduna bigs up baobab

Aduna has launched its #MakeBaobabFamous campaign, aiming to increase awareness of the African superfruit to ultimately lead to sustainable income for ten million households currently living in poverty. At the heart of the campaign is a partnership between Aduna, Virgin Media and Holland & Barrett whose 740 UK stores have had a #MakeBaobabFamous makeover and […]

March 1, 2016 Continue Reading

Revital expands and rebrands

Independent health store chain Revital has opened a new London store and completely overhauled its brand identity. “We’ve been expanding – over the last three years we’ve opened five or six new stores – and we’re continuing that trend,” explains Rahil Vora, director. “We’ve seen a growth in the industry and a growth in demand.” […]

November 24, 2014 Continue Reading

Let’s get physical

Sports nutrition NPD is at an all time high as brands respond to emerging active lifestyle trends, writes Jim Manson Last month, researchers working for Macmillan Cancer Support reported that a brisk walk of just one mile a day could help cancer patients slash their risk from dying of the disease. “Physical activity is a […]

August 31, 2014 Continue Reading

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