Pukka Herbs has relaunched its popular Detox tea under a new name – Feel New – following the ASA ruling in May 2018 that whilst Pukka could continue to sell the tea, it could not advertise it in the UK (We’ll keep selling 100% legal Detox tea’). Pukka has now changed the name and reviewed […]
The Advertising Standards Authority ruled this week that use of the phrase ‘long life’ in a promotional poster for a kefir drink breached advertising rules.
An ad stating that “Humane milk is a myth” has been cleared by the UK’s Advertising Standards Authority following complaints from members of the dairy industry that it was inaccurate and misleading.
Organic groups and farmers say they are “disappointed” after the UK’s Advertising Standards Authority told Arla Foods to stop using the phrase ‘good for the land’ in relation to organic da
The Advertising Standards Authority has told Kellogg’s to stop using the phrases ‘full of goodness’ and ‘nutritious’ in advertising for its Special K Porridge and Nutri K breakfast products. Kellogg’s ran a TV ad for Special K cereal promoting it as a “five grain super porridge full of goodness”. The company’s website also says the […]
The Advertising Standards Authority (ASA) has ruled that the botanical juice bar Juice Garden breached the CAP code following a complaint challenging the statements it made on its website about two juice products. The Bloody Marvellous juice was claimed to be a ‘blood purifier’ and the beetroot in it said to ‘cleanse the blood’, which, […]
Probiotics International Ltd, owner of the Bio-Kult brand, has been told by the Advertising Standards Authority that it must not in future use the term ‘probiotics’ in its adverting. The ASA ruling comes after a complainant challenged whether instances on the Bio-Kult website where products were described as containing “probiotic bacteria”, “probiotic strains” or a […]
The ASA has agreed that a claim made by Vitabiotics in a radio ad that it is “the UK’s number one vitamin company” was correct when the ad was aired last year. An unnamed complainant had challenged whether Vitaboitics would be able to substantiate the claim. In response to requests from the Agency, Vitabiotics provided […]
The Advertising Standards Agency (ASA) has told PepsiCo to stop using the term ‘antioxidant’ in all marketing material for its Naked Juice range. The ASA ruled that use of the term constituted an unauthorized health claim under the provision of the EU Nutrition and Health Claims Regulation on EU. PepsiCo had argued that the terms […]
Health food companies were warned yesterday (16 October) that UK regulatory bodies are actively tracking brands for possible breaches of new EU nutrition and health claims laws. The warning was given at a special HFMA seminar in London on communications in a “post-health claims regulation world”. Aggressive Setting the scene, HFMA executive director, Graham Keen, […]
The Soil Association yesterday (19 September) unveiled a comprehensive set of evidence-based statements about the benefits of organic food and farming. The statements are contained in a new report – What You Can Say When You Are Selling Organic Food – from the organic charity and have all been cleared with the Advertising Standards Authority’s […]
The homeopathy action group H:MC21 and its supporters last week gathered outside the Advertising Standards Authority in protest at a ruling by the ASA on the promotion of homeopathic medicine. The ASA recently launched an investigation into claims made for homeopathy on several websites after receiving “a large number of complaints”. Complainants argued that homeopathic […]
The Advertising Standards Agency (ASA) is failing to protect children from manipulative junk food marketers and “does not properly understand the digital world properly”. That’s the conclusion of a new report from the Children’s Food Campaign. Its Through the Looking Glass report asserts that two years from extending the non-broadcast advertising rules to cover websites […]
The Advertising Standards Agency (ASA) has ruled that a TV ad for Centrum Multivitamins was misleading because it failed to make clear that appropriate nutrient intake could be achieved from a balanced diet. The ASA’s ruling is likely to cause alarm within the supplements industry because the watchdog acknowledged, but set aside the fact, that […]
Natural beauty brand Neom Luxury Organics has branded a recent Advertising Standards Authority (ASA) ruling on its organic candles as ‘disappointing’. (more…)
Big food firms who have spent millions of pounds ensuring packaging, ads and websites are compliant with the EU Nutrition & Health Claims Regulation (NCHR), fear that the new claims regime will not be robustly enforced. (more…)
The Advertising Standards Authority (ASA) has ruled that an organic industry advertisement did not mislead consumers about pesticide exposure. (more…)
The Advertising Standards Authority (ASA) has ordered that a television advert for Tesco’s Butcher’s Choice sausages be given the chop. (more…)
A joint delegation from the Alliance for Natural Health International (ANH-Intl) and the Complementary Medicine Association (CMA) says it was given the brush-off when it met with the Advertising Standards Authority last week (Friday July 29). (more…)
The Organic Trade Board says it is “surprised and disappointed” at the decision of the Advertising Standards Authority (ASA) to ban a high profile organic consumer advertisement. (more…)
Holdstock celebrates 20 years at Soil Association
January 16, 2019 Rosie Greenaway
Lee Holdstock, business development manager at the Soil Association, has celebrated 20 years of working with the organic certifier – a milestone which has been marked with his inclusion in Yeo Valley’s ‘Reasons to be cheerful’ corridor.
High five for HISBE
In December Brighton-based ethical independent supermarket HISBE celebrated its fifth birthday.
NAHS invites you to ‘talk shop’ at NPE
Back for its second year, Shop Talk will return as a feature at Natural & Organic Products Europe (NPE) on Sunday 7 April, with the session running between 1-2pm to include a buffet lunch.
Raising the bar
Chocolatier James Hull talks to Jane Wolfe about how the award-winning Hassocks-based brand J.Cocoa grew out of his passion for the bean and desire to give cocoa farmers their fair dues Can you tell me a bit about J.Cocoa and why you chose to produce bean to bar chocolate? From simple curiosity to hobby to […]
Pick of the products 2018
December 18, 2018 Rosie Greenaway
One of the most fascinating things about our industry – apart from the continual development and discovery (or rediscovery) of health-giving ingredients and their benefits, leading to a stream of innovation – are the ethical strides taken to make it a sector to be truly proud of. When, in 2018 the nation received a rude […]
Mind full less
Rather than making life easier, our increasing connectivity is raising the nation’s stress levels as we strive to remain available at all times for all people, while also allaying our fear of missing out (FOMO). Jane Wolfe looks at why we could all do with taking a few deep breaths (more…)
Turning over a new leaf
As the smoke clears around a fresh wave of legislation, Matt Chittock explores how next-generation healthy cannabis products are setting new highs for health stores – no Rizlas required (more…)
Nuts about healthy breakfasts
It started with the avocado, then came the kale smoothie. Now, nut butters and nut milks are at the heart of healthy breakfasts across the UK. Hayley Coristine looks at what’s fueling the interest, brands to watch and what’s next for the most important meal of the day (more…)
As Europe braces itself for a winter flu outbreak, protect yourself with Sambucol and the power of black elderberry.
Experts across Europe have warned the EU to brace itself for a bad flu season this winter. A new vaccine has been produced which is effective in fighting H3N2, the flu strain likely to hit the region this year; however, the vaccine is generally available for free to over 65s, pregnant women, those with an […]
AQUA Carpatica, the only naturally nitrate-free & lowest sodium water
AQUA Carpatica, a premium quality natural mineral water, dedicated to the most demanding health conscious people, babies and expectant mothers, organic food lovers and active lifestylers. AQUA Carpatica is nature’s most perfect mineral water, naturally Nitrate-free and the lowest Sodium level of any bottled natural mineral water on earth; the first of its kind in […]
Setting Industry standards for Golden quality CBD Products
Over the past few years Hemp and its CBD-rich extracts have made a stunning entrance to the nutraceutical business. More and more people are now commenting on the wonderful health benefits of supplementing their diet with natural phytocannabinoids and new CBD oil brands pop-up regularly as a result.
Mineral-rich New Zealand volcanic mud delivers instant illumination for your skin
It may seem counter-intuitive to apply mud to your skin in order to cleanse it, but the skin-enhancing benefits of mineral-rich mud have been harnessed for beauty treatments all over the world for centuries. Antipodes® uses white volcanic mud sourced from central New Zealand’s dramatic central plateau in its new Halo Skin-Brightening Facial Mud Mask […]