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Beauty Bites

India has banned imports of all cosmetic products which have been tested on animals five months after it announced a national ban on animal testing for cosmetics. The ban came into effect in November. NATRUE is celebrating its 5th anniversary since the first product was awarded the organisation’s logo in 2009. Now 4,000 products have […]

November 19, 2014 Continue Reading
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Dorset Tea unveils fresh look, new infusions

Dorset Tea has launched eight innovative fruit and herbal teas as well unveiling a vibrant new look which positions the brand as offering ‘A Taste of Dorset’. The new packaging, which includes the brand’s strapline ‘Live, Breathe, Drink’, is described as clean, bold and vibrant with a hint of colour to boost on-shelf visibility. “The […]

October 31, 2014 Continue Reading

Pai unveils marketing campaign, launches new serums

Earlier this month Pai Skincare launched its first fully integrated marketing campaign – Sensitive Skin? Lucky You – targeting the 47% of British women who describe their skin as sensitive. The campaign comprises print advertising, PR, sales promotion, social media and targeted sampling. Conceived to emphasize Pai products’ sensitive skin credentials, the positive campaign message […]

October 24, 2014 Continue Reading
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Pegasus flies high at PR Week Awards 2014

UK PR consultancy Pegasus has picked up three awards at the PR Week Awards 2014 which took place earlier this month. As well as scooping the prestigious Consultancy of the Year award, the Brighton-based company won Mid-Sized Consultancy of the Year as well as Healthcare: Ethical & OTC Consumer award for its work on Bayer […]

October 20, 2014 Continue Reading
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Works with Water refreshes range, secures investor

Natural food supplement company Works with Water Nutraceuticals has repackaged and reformulated its range of skin purifying supplements – help: clear skin and help: clear skin MEN. The help: clear skin products now contain PravENAC, which is rich in lactoferrin – a bioactive milk protein that helps reduce acne by boosting the body’s natural defences […]

July 14, 2014 Continue Reading
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