Natural food brand Kallø has created a range of Organic Stock Pots in what it says is a first for the UK market.
Claimed to be the first alkaline ionised bottled water in the country, ACTIPH Water has hit UK shelves.
Rude Health has found itself at the centre of a rude row following a controversial blog posted by co-founder and brand director Camilla Barnard.
Snack brand Manomasa and created what it says is the UK’s first avocado oil-cooked tortilla chip.
Kefir brand Bio-tiful Dairy has launched its first out-of-home (OOH) advertising campaign.
Doves Farm has separated its free-from product offer from its traditional organic products in a major rebrand, following an investment of over £3 million.
Swiss herbal health company Dr.Dünner is launching in the UK in May with a new sub-brand, PhytoVitality, developed specifically for the UK market.
Natural baby and children’s food brand the Goodness Gracious Food Company has introduced three new products at the same time as unveiling a redesign.
Alara is highlighting its cereal range for the Christmas period by hosting an online Advent Calendar Giveaway in December.
Maple water brand DRINKmaple has launched a social media and PR campaign to bring the benefits of maple water to the attention of the UK public.
Higher Nature’s True Food range of Food State Nutrition supplements has been relaunched with new labelling and in-store support. The new on pack livery features silver branding and illustrative food cues to give a striking and premium look and create on-shelf standout and clarity. Designed for ultimate impact and self-selection, the range is being supported […]
This year’s Organic September achieved a fantastic reach both through social media, traditional media and the concerted effort from stores across the country. Throughout the month the press coverage reached over 30 million across nationals, consumer and trade, and there was blogger outreach of over 250,000 views. Over 1,000 packs of the campaign’s POS material […]
This year’s Organic September was a great success but there’s always room for more independent stores to get stuck in. So what’s in it for retailers and why should they bother getting involved? “They’d be mad not to,” says Katy Mansell-Carter, marketing manager, The Better Food Company, who talked to NPN about her experience of […]
The sixth annual National Eye Health Week is now in full swing and will run until 27 September. The event sees eye health charities, organizations and health professionals from across the UK join together to promote the importance of eye health and regular eye tests. This year Optical Express has a brand new infographic highlighting […]
New research from Mintel has revealed that when it comes to ethical claims made by food and drink companies, concerns over animal welfare top the list, coming ahead of environmental concerns. The Ethical Food Consumer UK 2015 report found that 74% of the 1,500 UK consumers polled say that meat coming from animals which are […]
Firefly Revitalising Juice Drinks has relaunched with a refreshed pack design, an on-the-go range and improved recipes. The new packaging features brighter colours, botanical drawings and a brand new Firefly logo. A botanical stamp has also been put on the bottle lids to emphasize the fact that the drinks are ‘boosted with botanical blends’. The […]
The Soil Association’s month-long Organic September campaign presents retailers, wholesalers and organic businesses with an ideal opportunity to spread awareness of organic as well as increase sales and gain new customers. Figures from Nielsen released in October last year showed that sales of organic food and drink through UK supermarkets were in excess of £100 […]
Today (11 May) sees the start of Coeliac Awareness Week, organized by Coeliac UK, which aims to reach the half a million people currently living with undiagnosed coeliac disease in the UK. The week is designed to help people become more informed, empowered and confident to have their symptoms investigated and seek a diagnosis, as […]
This month sees the launch of what the company is calling a ground-breaking flavoured water brand – Nuva –which aims to revolutionize the soft drinks category. Free from sugar, sweeteners, calories and preservatives, the product combines naturally-sourced flavours and extracts with high quality spring water from the Loire Valley. The three-strong range comprises: Cucumber & […]
US trade magazine Natural Food Merchandiser (NFM) has reported on the growing trend for “high-tech thank yous”. (more…)