Matt Chittock

Matt Chittock is a copywriter, editor and proofreader with a special interest in charities, social enterprises, ethical business, mental health awareness and natural products.
105 Articles

Beat the sneeze

Ancient knowledge and modern research are combining to make winter remedies even…

Matt Chittock

Generation Snowflake

As Generation Snowflake transitions us away from the stiff upper lip of…

Matt Chittock

A sting in the tail?

Bee products are still flying off the shelves – but, asks Matt…

Matt Chittock

Turning over a new leaf

As the smoke clears around a fresh wave of legislation, Matt Chittock…

Matt Chittock

Winter wonders

From plummeting temperatures to party trends, Matt Chittock discovers how natural and…

Matt Chittock

Recipe for success

From ready-wrapped vegan sandwiches to an array of healthy snacks, the lunch…

Matt Chittock

The spoils of healthy oils

A new generation of innovative brands are invigorating a category that mixes…

Matt Chittock

Skeletal support

An aging population provides an opportunity for natural health brands to innovate…

Matt Chittock

Clean up your act

The #cleaneating movement is bringing a whole new generation into the nation’s…

Matt Chittock

Cold comforts

As the colds and flu season splutters into life, Matt Chittock finds…

Matt Chittock

Inside tract

The digestive category is becoming key for health stores, with customers’ increasing…

Matt Chittock

Fighting the cold war

As the temperature plummets Matt Chittock investigates the arsenal of winter remedies…

Matt Chittock

Dealing with diabetes

Matt Chittock discovers how the natural products industry can help wean consumers…

Matt Chittock

Breaking bad

Bone and joint health issues are a worry for many modern consumers…

Matt Chittock

The guts of the matter

Matt Chittock finds out how natural health approaches can make gut problems…

Matt Chittock

Summertime blues?

From sunburn to salmonella there are hundreds of ways holiday heaven can…

Matt Chittock

Beauty beyond the High Street

Ask the people behind most fledging natural brands where they want to…

Matt Chittock

Go figure…

After a few years of what economists might euphemistically call ‘negative growth’,…

Matt Chittock

Good to go

Ready to help your customers avoid common getaway ailments? Matt Chittock discovers…

Matt Chittock

A Lush victory

What’s in a name? Plenty, if you’re an ambitious natural beauty company…

Matt Chittock